Hi, welcome and thanks for dropping by my website. I'm Ola Agbaimoni, known as “The Business Detective” due to my “Sherlock Holmes” like problem-solving abilities. You may also see me called The Coach-in-the-Moment. Here's my story.
For more than 25 years I worked in the public sector. I started as a town planner dealing with development control applications for major regeneration schemes and quickly progressed to inward investment marketing and regeneration. I've marketed whole areas for major change. Dealt with multi-million-pound budgets. Designed and ran business start up/support programs, analyse business plans. I've even established (and was a member of) a funding panel with the Cooperative and Nat West Banks that provided investment finance for all types of businesses from market stall start-ups to multi-site companies wishing to expand and relocate their premises.
As my job involved a lot of interaction with people, both as a manager and also driving change in the community, I became very interested in how people operate and what motivated them. As a manager, you realise that it is people that make things happen and if you don't get the people relationships right nothing works.The last job I did in my public-sector role was to rehouse all the residents of an inner-city housing estate that was due to be demolished as part of a multi-million-pound regeneration scheme. This, more than anything else I did in my 25-year career in the public sector, led me to something I believe with all my heart. But more about that later.
Although, I really enjoyed my work I really felt that this was not what I was called to do. I was making a difference, but I had a deep sense of knowing that I should be making a much bigger difference.
One of the things that occurred with clocklike regularity throughout my career was reorganising the council departments. This was either as a result of the latest announcement of Government cuts or the appointment of a new CEO. So when I was faced with yet another organisation in 2010, to the surprise (perhaps it was more shock) of my colleagues, I decided it was time for me to go and pursue my greater purpose. When they asked me what I was going to do? I simply said I'm going to change the world. When they asked "Why?", I said because I don't like the way it is at the moment. And when they followed this up with "and how are you going to do that?" my response was "One thought at the time!"
Change the world one-thought-at-a-time
The problem was that behind the bravado, I didn't have the foggiest idea of how I was actually going to do it! How do you change the world one-thought-at-time and what did my vision of a better world actually involve?
Let's rewind a little – remember I said I didn't like the way the world was? Well, specifically what I meant was, I was and remain deeply troubled by the inequality. I often imagine a scenario where intelligent beings from out of space visit the world. After they complete their secret reconnaissance, they conclude that we are either completely nuts or the saddest race of beings in the entire universe.
In a world of abundance, we choose to see people die of a lack of food and water. We standby and put forward arguments why it is economically unsound to give food to the countries that need it. We create laws to protect peoples' rights then systematically allow them to be tortured and murdered by other governments. Finally, although our biological makeup is identical, we divide, oppress and inflict all kinds of unbelievable harm (both physical and mental) on each other because of race, gender, intellect, religious beliefs, class and anything else we can conceive to divide and keep us separate us from each other.
I don't think we are sad or nuts, I think that we have forgotten a single fundamental truth (something I was reminded of every day when I was rehousing the residents on the housing estate): People Matter! That's it: people matter. We all matter and therefore, our sole or soul purpose should be to be sure that everything we do reflects this.
So quite by accident, I realised I had got it right. I could change the world by changing the way people think and I could do it one-thought-at-a-time. I decided to start with the two areas, which I believe have the potential to be the driving force behind my vision. Women and Business.
Women because we are the nurturers and the guides of the young, but also because the dominant energy in the world is a masculine. It's probably due to the imbalance between our feminine and masculine energy that the world is the way it is.
The violence, grasping, trampling on people to get where you want to go, the me-me-want-it-all-want-it-now mentality and profit-over-people approach to business.
Fuelled by a dominance masculine energy the world has become too outwardly focused, that is, large numbers of people find it difficult to connect to their inner authentic self or truly connect to others because they lack the fluidity, sensitivity creativity, introspection supportiveness and nurturing that female energy brings.
Businesses have the power to change the world, they set the agenda by determining what goods and services are provided in the marketplace and they provide and distribute wealth through wages and employment. Years ago when the great industrialists of Rowntree, Cadbury and Bournville recognised the power businesses had to create fair and more equal communities, they set up model villages where their workers lived. They paid them well and looked after their total well-being. Happy contented workers were good for communities and good for business. Profit was important, but the great industrialists understood sustainable growth was about giving back. Not just taking more and more at the expense of society so a few benefited will the majority suffered.
However, being able to look after your workers also means that you have to look after your customers. No customers, no income and no income has a knock-on effect on workers.
So I want to empower women, enlightened businesses and together we can start the thought process to change the world.
Eelen M is my tool to bring about my vision of a world where people matter. I focus on marketing, mentoring and a process I call momentous moment. The first two are about changing the way we do business using a new type of marketing based on the principle of a Business HUG - Hearing, Understanding and Giving back incredible value.
The momentous moments (of which there are seven) are designed to empower women to be the driving force by helping them to stand in their power. To banish the feelings of being an impostor that sap their ability to recognise and celebrate their achievements and act on the opportunities to lead a new agenda.
In 2006 I was ordained as an interfaith minister, following a two-year (part-time) training programme with the Interfaith Seminary (the training arm of the One Spirit Interfaith Foundation). Although I've chosen not working as a full-time minister, my commitment to open heartedness is part of everything I do. Along with being a certified coach and NLP Pratiticitoner, this has given me the ability to sincerely connect with people on their own terms and work with them on an intellectual, emotional, physical and spiritual level.
I have a ‘can do’ attitude that is evident in everything I put my mind and body to. I am avid health and fitness enthusiast, an I've successfully completed the London Marathon. I am also qualified as a personal trainer and aerobics instructor and for years I ran lunchtime fitness classes for women colleagues. Nowadays my passion is martial arts and I am a 2nd Dan Black Belt in Tae Kwon Do and I am an instructor for a club in south London.
Described by her peers as an enthusiastic, energetic and charismatic, Ola has won several awards for her leadership and track record of motivating people and organisations to achieve results and exceed targets.
I am a firm believer in the power of conversation. You can watch me giving one of my inspirational keynote talks “ How to look good naked – becoming the authentic you” by hitting the button below. This illustrates in a highly amusing way how uncovering your true self by taking off the psychological “clothes” we use to cover it up, is the key to living a truly amazing life.