Today I was reminded how important it is to not be afraid to ask for what you want.
Many people find asking for what they actually want really difficult, I know I do – and I'm considered to be quite assertive. There are lots of reasons why I don't. Part of it is because I don't want to be told no, especially if I've already got it into my head that it's a perfectly reasonable request, therefore, saying no would be simply outrageously inconsiderate. Consequently, to save me and the person I wanted to ask from getting into a difficult situation, I don't bother.
Then there is taking it personally and treating someone saying no to your request as a rejection. It is as if they are saying no to you rather than just the request. This feeds into limiting beliefs about being not good enough and feeling unworthy.
Whatever your reasons for not wanting to ask for what you want or even what you need, the truth is that if you don't ask you'll never get what you want.
You have to ask to get
Entrepreneurs have to constantly ask for what they want i.e., they have to ask for the sale. Chances are if you find it difficult to ask for what you want in everyday life, asking prospective customers to buy your products or services may be just as challenging for the same reasons.
However, without sales, businesses fade and eventually die. Luckily selling doesn't have to be pushy or even based on a script. Whilst there are hundreds, maybe even thousands, of sales strategies; for me, there are really only two things to remember:
Be authentic and
Bemonstrate the benefits.
If you can do this, you will you feel more relaxed and if there is a sale to be made, i.e. if the person you are speaking to needs or wants what you are offering, (because you won't be right for everyone) then they will buy from you.
They said yes!
So back to what happened to me – this morning, I've got an email about my business insurance. It is on automatic renewal, so I wasn't really paying attention to it before now.
When I checked the premium it was over £80 more than it was last year. Well, I don't know about you, but I've not noticed UK inflation being in double figures, I've not made any claims or changed any of my business activities and I'm pretty sure this isn't the result of Brexit! So why the hike?
I was tempted to just leave it as they had already taken my premium. However, what I really wanted was a better deal so I needed to ask.
Overcoming the negative self-talk that they were going to say no and that it was really my fault for not checking the renewal information in time, I decided to call them.
To cut the story short, they reduced the premium to less than I was paying last year, saving of more than £80 for exactly the same cover. What's more, my new policy doesn't have a terrorist exclusion (I didn't quite get the point of that but who's complaining).
So there you have it – whilst asking for what you want may not always get you the outcome you desire, not asking will definitely not get the outcome you want.
Have a great day Big Hugs :~D